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Verizon Weaves AT&T-Bashing Witticisms Into Legal Doc


Verizon's aggressive ad campaign to belittle AT&T has found its way into court documents. The company apparently made a deliberate effort to use language that would translate well for a mainstream audience, rather than couching its response to AT&T's complaint in traditional legalese. The gambit seems to have earned it a plummy PR payoff, so far. Does this suggest a new marketing role for attorneys?
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Everyone's Stoked About Cyber Monday - Vendors, Customers and Hackers


How can you improve user experience and conversion for your e-commerce Web site on high-traffic days like Cyber Monday while ensuring their security? Creative elements aside, there a many technical intricacies that help make your Web site stand out online and stay secure.
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ECT News Community   »   E-Commerce Times Talkback



* * Topic  Posts  Last post  Date
Re: New Calif. Standard Nixes Energy-Guzzling Flat-Screen TVs 2  peterdublin   2009-11-19 18:39:58 
Re: Verizon Weaves AT&T-Bashing Witticisms Into Legal Doc 2  Rannder   2009-11-17 16:29:47 
Re: Don't Give Discount Holiday Shoppers Any Reasons to Walk Away 2  charlesmnicholls   2009-11-17 04:39:04 
Re: Text Analysis and the Next Generation of BI 2  MatthewTheobald   2009-11-15 13:49:44 
Re: 'Tis the Season for Safe Holiday Shopping 2  tobygalino   2009-11-12 12:39:27 
Re: Robots and the Law: Will the Real Inventor Please Stand Up? 3  XrayVision   2009-11-10 15:24:13 
Re: Google Eyes Little Guys With Search Service 2  Celebros   2009-11-09 07:26:46 
Re: Is Facebook's $711M Spam Award Just Monopoly Money? 2  webdesignfl   2009-11-07 03:59:05 
Re: Making Micro-Payment Models Work Online 2  Gidi   2009-11-03 08:42:41 
Re: Get Your Startup on a Solid Legal Footing From the Start 2  heatherdorso   2009-11-03 01:39:08 
Re: Top 9 Web 2.0 Drivers for E-Commerce Success 2  wrhamey   2009-10-28 05:04:38 
Re: Priceline Is Weak Sauce for Shatner's Hype 3  Brianrek   2009-10-27 11:39:02 
Re: PS3 Gets Power-Up From Netflix 2  banzairx7   2009-10-26 14:07:10 
Re: McCain Locks Horns With FCC on Net Neutrality 2  wolfman2100   2009-10-24 10:39:46 
Re: Online Shipping Auctions Gearing Up for Long Haul 3  kgm656   2009-10-23 04:25:21 
Re: Management From Afar: Coaching a Team of Remote Workers 2  tkiisel   2009-10-22 08:33:38 
Re: E-Commerce in Europe: Diversity Without the Melting Pot 2  jesse_v   2009-10-22 03:24:41 
Re: How Apple Came in from the Consumer Cold to Become Red Hot in the Enterprise 2  wallyton   2009-10-21 06:46:09 
Re: Filtering the BI Fire Hose 2  qube99   2009-10-14 19:25:13 
Please respond all of you who have been suspended by ebay wrongly 212  britney111   2009-10-14 07:56:48 

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